Handok launches a new product ‘The
secret of Cleopatra- Queen’s pomegranate’

• Pomegranate,
  a fruit much beloved by beauties of east and west for 6000 years, has turned
  into a food supplement for postmenopausal women.

• Pomegranate
  exerts beneficial effects on postmenopausal symptoms, helps with reducing body
  fat, lowers the risk of developing osteoporosis and promotes normal immune
  function.

NatureSet, Handok’s own food supplement
brand launched two new products called ‘The secret of Cleopatra- Queen’s
pomegranate’ (hereafter ‘Queen’s pomegranate’), health functional foods that
will help mid-aged women to live a more revitalizing and energizing life.

‘Queen’s pomegranate’ contains functional
extracts of concentrated pomegranate which could help postmenopausal women to
stay healthy. Pomegranate has been referred to as the ‘secret source of
estrogen’. Beauties of the centuries such as Cleopatra and Yang in Xi`an
apparently ate half a pomegranate a day to keep their health and beauty. As
such, pomegranate is a known fruit to offer beauty, health and productivity to
women across east and west.

Concentrated pomegranate extract, the main
ingredient in ‘Queen’s pomegranate’ contains high amounts of ellagic acid which
has been confirmed to have estrogen-like effect at human clinical studies
conducted at university hospitals in Korea. When postmenopausal women took concentrated
pomegranate extract consistently for 8 weeks, there were improvements in 11
postmenopausal symptoms (Kupperman Index, KI) such as facial flushing, insomnia
and depression, as well as Menopause Rating Scale (MRS).

‘Queen’s pomegranate’ comes in two types, a
jelly type (‘Queen’s pomegranate’) and a pouch drink type (‘Queen’s pomegranate
Prime’). Both types contain concentrated extracts of 3 pomegranate fruits as
well as Garcinia Cambogia extracts which help reducing carbohydrate synthesis
to fat. Jelly type ‘Queen’s pomegranate’ also contains vitamin D, E and zinc to
reduce the risk of osteoporosis and promote healthy immune function by
protecting cells from free radical damage.